MeeraYusuf
Bespoke Embroidery Artisans for
Luxury Brands
Meera Yusuf : Stitching Luxury, Reinventing the Needle
From our studio in Surat, India—a city renowned for its centuries-old textile heritage—MeeraYusuf redefines luxury through boundary-pushing, artisanal embroidery. For over 12 years, we’ve collaborated with global design houses, transforming fabric and leather into wearable masterpieces that merge time-honored craftsmanship with avant-garde innovation. At MeeraYusuf, embroidery is not just a technique but a living legacy—each thread meticulously stitched by skilled artisans who treat every piece as a canvas of expression. As a trusted OEM partner to some of the world’s most prestigious luxury brands, we invite you to collaborate with a studio where heritage and modernity converge, and every motif tells a story of precision, passion, and unmatched artistry.
Our Story
Tech-Infused Craftsmanship
We merge hand embroidery with AI-driven pattern mapping and machine precision to deliver scalable, complex designs. Every client sample is interpreted with unmatched attention to detail, and our collaborative, feedback-driven process ensures that each creation aligns perfectly with your brand identity.
Heritage Embroidery, Elevated
With decades of artisanal expertise, we blend traditional stitchwork with contemporary aesthetics to create truly timeless embroidery. Our bespoke work spans bridal, couture, and experimental collections, crafted using ethically sourced luxury materials such as silk, organic cotton, Tencel, upcycled leather, and Swarovski crystals.
Design-to-Delivery OEM Excellence
As a trusted partner to global fashion houses and major export hubs in Mumbai and Delhi, we bring ideas to life with precision. Our infrastructure—from CAD/CAM plotting to rapid sampling—ensures a seamless execution process. We offer speed and scalability without ever compromising on intricate detail.
What We Offer?
Foundation Frames
50,000+ Orders Delivered.
Growing Every Day.
At MeeraYusuf, we blend fine craftsmanship, ethical sourcing, and modern design to create standout ethnic wear. With 50,000+ orders fulfilled, we’re trusted by boutique owners, retailors, wholesalers, aadatias, and agents across India and beyond. From bulk orders to transparent partnerships — we’re just getting started
150+
Skilled Artisans & Workers - Master craftsmen dedicated to precision, speed & quality.
50K+
Orders Fulfilled Across India and abroad - with complete trust, transparency and quality checks
120+
Successful Catalogues Delivered with consistency to boutiques, retailors, wholesalers & agents.
10+
Years of Collective Experience In embroidery, design, textile sourcing, and ethical trade.
The Essence of Meera Yusuf
Artisanal Legacy, Modern Mastery
Where centuries-old embroidery heritage converges with avant-garde innovation, transforming tradition into boundary-pushing artistry.
Luxury Redefined by Hand
We elevate premium materials into wearable masterpieces through unparalleled handmade craftsmanship—every piece a testament to human skill and devotion.
Trusted Global Partner
The silent force empowering luxury brands with intricate, convention-defying embroideries that elevate narratives and captivate audiences worldwide.
Precision & Passion
Generational expertise lives in every stitch, as artisans treat each creation like a canvas—blending technical excellence with soulful dedication.
Our Core Brand Pillars
Heritage Craftsmanship, Contemporary Vision
Decades of artisanal mastery in bespoke stitchwork blend global traditions with modern artistry. We apply time-honored techniques to create unconventional designs, ensuring heritage evolves with purpose.
Uncompromising Luxury & Quality
Exclusive materials—silks, organic cotton, Tencel, upcycled leather, gold threads, and Swarovski crystals—meet ethically sourced embellishments. Each piece reflects meticulous attention to detail, embodying luxury in every thread.
Artful Innovation & Technical Prowess
Hybrid craftsmanship seamlessly merges hand embroidery with AI mapping and machine precision. Our advanced infrastructure—CAD/CAM plotters, laser cutting, and rapid sampling—enables "Concept to Catwalk" speed without sacrificing intricate detail.
Collaborative & Client-Centric Partnership
We precisely interpret your vision through bespoke realization and iterative feedback loops, ensuring every stitch aligns with your brand’s identity. Flexibility defines our approach, whether for bridal, avant-garde, or experimental collections.
Global Excellence & Reliability
As a trusted OEM partner for luxury houses and export hubs worldwide, we deliver premium apparel, footwear, and accessories. Our scalable solutions meet global standards while anticipating trends.
Sustainable Ethics & Conscious Creation
Ethically sourced embellishments, eco-conscious materials (organic cotton, Tencel, upcycled leather), and fair artisan partnerships ensure luxury with integrity—woven into every thread we create.
